Directline Assurance Company, linked to Royal Media Services owner SK Macharia, on Saturday, December 28, cautioned prospective clients against purchasing insurance policies from the company.
In an advertisement run by its parent company Royal Credit Limited which assumed control over the company after its dissolution, the company warned Kenyans against conducting the aforementioned business and also informed that it would not be making any financial payouts to claimants. "Royal Credit Limited cautions against any purchase of insurance policy from Directline (Assurance Company)," the advertisement read.
The advertisement seemingly contradicted a previous notice issued by Directline on December 21 stating that efforts toward claims settlements were in progress and moving well.
Directline informed claimants that from December 2023 to December 2024, the company had successfully paid Ksh2.8 billion in claims with over Ksh190 million paid between 1st to 18th December 2024. The advertisement issued by Royal Credit Limited warning motorists against purchasing insurance from Directline Assurance Company on Saturday, December 28, 2024.
