According to the Standard Chartered Kenya 2025 Bonus Sentiment Report, most wealthy Kenyans plan to spend their bonus earnings on replenishing their investments.
The report shows that over 70 per cent of upper-class individuals expect to receive at least two bonuses this year, with the majority planning to spend their earnings on wealth-building investments.
For the second consecutive year, investment remains the top priority for bonus use (30 per cent), surpassing spending, saving, and debt repayment.
One in two consumers plans to invest more in 2025 than in the previous year, with property and land, as well as stocks and equities, remaining the top investment priorities.
