In order to modernize agriculture and address youth unemployment, MAACOM Charity, in partnership with Maasai Mara University and the KCB Foundation, has launched a fully sponsored six-month agribusiness training program targeting 100 young people from vulnerable backgrounds across Narok County.
The program, unveiled during an official registration ceremony in Narok East, will equip participants from all 30 wards with practical skills in sustainable farming, artificial intelligence (AI), and agribusiness.
The initiative seeks to empower the youth with modern tools for income generation and self-reliance in the agricultural sector.
Senator Ledama Ole Kina, founder of MAACOM Charity, emphasized the urgent need to channel young people's interest in digital technologies toward productive ends. "Our youth have immense potential but are often using AI and social media for the wrong reasons.
