President William Ruto has launched the 2025 Great Wildebeest Migration in the Maasai Mara, urging tourists to "come home" to Kenya and witness the world's most dramatic wildlife spectacle.

The Great Wildebeest Migration is a spectacle of nature, with millions of wildebeest, zebras and other grazers moving between Tanzania's Serengeti National Park and the Maasai Mara National Reserve in Kenya.

The most dramatic scenes, including the Mara River crossings where crocodiles prey on the animals, typically occur between July and October.

Speaking on Thursday, July 24 in Narok during the global live broadcast of the migration, Ruto described the annual event as a powerful showcase of Kenya's conservation leadership and the resilience of its people. "This is the theatre of the Great Wildebeest Migration, one of the Earth's most awe-inspiring and mesmerising natural wonders," Ruto noted.