A storm of criticism has erupted both online and offline following a new directive by the National Authority for the Campaign Against Alcohol and Drug Abuse (NACADA), which bans online advertising, promotion, and marketing of alcoholic beverages.
The directive, part of broader efforts to curb alcohol consumption and restrict access, has sparked intense debate among the Kenyan public.
The regulations also prohibit the sale of alcohol in various public spaces, including supermarkets, restaurants, petrol stations, beaches, parks, medical facilities, sports centres, bus stops, and even ferries.
Additionally, home deliveries, hawking, and sales via online platforms and vending machines have been outlawed.
